Entrepreneurial Ninja

The Art of Startups and Entrepreneurship

By Daryl Lu

Latest Work

I received a gift of a book recently – Ray Dalio’s Principles. Funny, though, as my bud handed it to me realizing that it was a hefty book, and he knew how much I enjoyed audiobooks. However, I do love a good physical book so I can take notes on or re-read/ review. (Kindle e-books […]

I’ve been thinking about the Amazon Effect lesson from my customer discovery research of e-commerce from last week. There are a lot of tenets to the Amazon Effect including the rise of expectations of delivery, access to goods, etc. but the one I thought about most was. The Amazon Effect has affected some of the […]

I’ve been on a customer discovery journey over the last couple weeks. I haven’t dug deep on Mom Test-esque questions. Instead, I’m setting a baseline on the e-commerce space for myself. Below are highlights from my discussions so far – Initial round of 7 folks from the e-commerce space representing directors and managers of marketing […]

I’m listening to Ray Dalio’s book Principles. At whatever page I’m on, he talks about being open while also being persistent. His point revolves around the principle for always learning. To learn, people need to be open to listening. And yet, people are quick to dig into their own ideas, even if they haven’t showcased […]

I posted recently about the importance to periodically check how a current role/ position fits into the greater journey – “Before Making Moves Based On Today’s Bad, Chart How All The Dots Align to A Path”. I took this to heart recently by reviewing my resume and updating my skills and experience. It’s made me […]

When it comes to finding efficiencies and cost savings, I’ve got a few tricks up my sleeves. It’s certainly helpful as an entrepreneur – sometimes bootstrapped. Of course, not all things are tricks as much as they are realizations. Here are a few: I attended Emory University’s Goizueta Business School back 2012-2013 for my MBA. […]

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