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Entrepreneurship Is Full of Hard Work that Is Rarely Sought After


I posted recently about the importance to periodically check how a current role/ position fits into the greater journey – “Before Making Moves Based On Today’s Bad, Chart How All The Dots Align to A Path”. I took this to heart recently by reviewing my resume and updating my skills and experience. It’s made me aware of my career progression and my upcoming path as I head into my mid-30s. In short: optically, I’ve been rather stagnant.

Building a startup is incredibly hard work. Many startups do not come close to the type of success that is read about in the news or even the local startup digest. Entrepreneurship, though intrinsically rewarding, is not well-received professionally.

As I’ve had the great opportunities to lead sales at Body Boss Fitness, SalesWise, and SalesWise’s new product/ brand Burner Rocket, they’ve all been tough experiences to get through. Starting from virtually nothing and fighting to get scraps of the first 10 customers and then the next is rarely seen from the outside. The mind soaks up more information than what any “normal corporate” job may provide. However, it’s, in some ways, specialized. The bruises and cuts that I have felt by leading the charge for what a sales process may look like, what are the pieces of collateral that will help sell, how do we support our customers when we don’t even know the full metrics of what is working and what is not… those lessons are not always visible to the outside world. And yet, I know the incredible value that has been learned. I know the pains and the difficulties to get to where we are. I have good hypotheses for why we may not have grown at a faster clip, but from the outside, there’s little stock. Growing from 0-10 may not be as impressive as being a leader who hit the $2MM ARR quota from last year’s $1.5MM. Should that be?

Again, periodically looking through the portfolios of seemingly little accomplishments for early-stage opportunities, I can sense there’s a strain. There’s a pull and a fight between the desire to hop into a role where the hard work has mostly been done. Perhaps, there’s a need for an optimizer or a player to just “grow more”. It’s a struggle – to be a part of something so early that the chances of success are low. The challenges and rewards are greater. Or, do I take the easier route by following the path others have already trotted on before. In that way, perhaps I can have the requisite bullet points for others to note and say, “yes, he’s had that experience of hitting XX of quota”.

Being an entrepreneur and taking a real fight to creating something special isn’t always lauded. It’s rarely what folks are really looking for. But they’re the opportunities I’m looking for. It looks like I’m still on the right path.

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