Over the last year or so, I have become an Advisor for a couple startups. It’s been a great experience for me to teach and continue learning as an entrepreneur. I do meet with several startups and entrepreneurs weekly, but not officially as an Advisor save for a couple.
During (and especially after) Body Boss, I realized the importance of having Advisors. Advisors help startups and the executive team navigate the go-to-market waters bringing specific experience to the table – industry, technology, etc. With that comes connections, too.
The role of a startup Advisor includes:
- Guiding the startup on its direction
- Provide valuable insight into the industry, competition, market, etc.
- Share connections to move the company forward – prospects, new hire candidates, other
- Establish cadence around metrics for progress