Last week, I was excited to announce I was writing an ebook on startup and entrepreneurship. Today, I’m THRILLED to announce the book is PUBLISHED!
Postmortem of a Failed Startup: Lessons for Success is now on Amazon’s Kindle platform! I’ll probably have a couple more posts about the book in the upcoming weeks, but till then, I’ll just share with you the essentials…
You can download the book from Amazon here: http://www.amazon.com/dp/B01A2NGDZ0
I wanted to give the book away for free believing in the power of “free” for greater reach, but Amazon wants some money for their distribution. So, it’s actually $0.99.
I wanted to capture all of the elements of my startup’s journey from inception to its eventual closure. Thus, I’ve written the book cradle-to-grave covering the following chapters:
- Foreword **Provided by the great Don Pottinger
- First, let me tell you about our Dream and my hopes for this book.
- Solve a real problem with a 10X better solution.
- Pick an industry where you have LOADS of experience.
- Have customer-PARTNERS at the beginning.
- Start Small and Targeted and KILL IT.
- Aside from quality, UI and UX are more than just table stakes.
- Be ready to pitch anytime and every time you walk outside.
- Sales is HARD!
- New customers are great, but existing customers are better.
- Market like a king with a blacksmith’s earnings.
- What gets measured gets improved.
- Dedication to the startup is a key for agility which is a key for success.
- Funding… ugh.
- It’s all about the TEAM.
- Know thyself or get real comfortable finding out.
Okay, that’s it for now. Check out the book! Please let me know your thoughts on Twitter @TheDLu or via email at firstname.lastname@example.org.
Thanks, everyone! Hope you enjoy the book!